Thursday 14 March 2019

Olympic pictograms

Each sport has its own pictogram to represent them, the pictograms are aimed at helping to communicate the sports visually to an international group of athletes and spectators. It is claimed they will prove key in aiding the experience of athletes and spectators during the Games.

Each Olympic pictograms are actually very similar including the 2020 Tokyo Olympic. Therefore, I think it would be better to redesign them in order to make it more unique. The official website just released the pictograms a few days ago. However, I personally found that there is a no different or unique point on it, it just like duplicate the previous pictograms and modify a little bit.


In order to make it more connected and more unique, I looked at the 2020 Tokyo Olympic logo and tried to get some inspiration. Since the 2020Tokyo Olympic logo used chequered patterns as the main theme, hence, I think it would be really interesting and meaningful if we can redesign the Olympic sports pictograms based on the chequered patterns and geometric shapes, also it is connected to the logo.

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