More research about Clarendon and Univers

Clarendon  

The most useful fonts that a printer can have in his office are the Clarendon as they make a striking word or line either in a hand bill or title page and do not overwhelm the other lines. Clarendon was designed by Robert Besley for the Fann Street Foundry during 1845. The typeface was inspired by Antique.
Some characteristics of Clarendon
-Slab serifs
-Is bracketed serifs
-Tall X-height
-Short descenders and ascenders 
-The gentile curves connecting the serif to the body of the text.
  Becoming a popular wood type, Clarendon is also notable as a common choice on ‘Wanted’ signs of the old west.

  Remaining a popular choice for over a century, many of today’s most recognized logotypes are based on the Clarendon style. For example the logo of  "SONY".

Univers

  The typeface Univers is one of the greatest typographic achievements of the second half of the 20th century. The typeface has the advantage of having a type of weights which give an impression of stable. As the style of Univers is very clean, it makes this a legible font suitable for almost any typographic need. Univers was designed by Adrain Frutiger , in 1957. Univers is simmilar to  Helvetica  (1957) and Optima (1958). However, Helvetica had a general clarity and a modern, timeless a neutral effect without any conspicuous(contrast) attributes. While, Univers expressed a true and cool elegance, a rational competence.

  For example, this is the book cover of "Flodhesten Henry, Illustrationsforlaget".