Materials/ Binding research

Materials: For materials, I am thinking about some thin paper because my idea is to make 5 section of something like leaflet and then it can be folded in a pocket size so that travellers can carry it out easily. The reason that I am not going to make a formal booklet is because it is unconfident

to carry out and people need to flip the pages all the time, while making some leaflets, people can just open once which is similar to a map. Therefore, I am thinking about using some thin paper to make my publication. There are many thin paper that I can consider.

1: Carbon Paper

This is paper with one side covered with solid ink, the eponymous carbon or a similar solid dye. However, I think this type of paper is not suitable for my publication because I am wondering if I print in double side, the ink may be penetrate and it can't be read.

2: Thinner card

I think this is the best choice for my publication because of the thickness is fit to what I want, also as we can see most of the advertising leaflets are using some thinner card because it print well and easy to fold but not easy to break.

Binding method:

I looked at few pages from a book about binding a booklet, due to the fact that my idea is something like a leaflet so I am thinking about "Mock book fold" because it looks quite simple which means is easy to open, as my target audience is for some travellers who are lazy, don't want to flip the pages so I am sure that they want a publication which is easy to open or read.

Target audience

  Basically, I am considering the target audience for my publication be the people who want to travel to Edinburgh, however, I think it is too general and I want to make a specific group of target for my publication. So I am thinking if I can focus on some lazy people who don't like to read much text while travelling, it would be quite interesting. I understand that during the travel, people don't really want to read that much text so I just want to keep it as simple as it can.

landmark in Edinburgh

  There are many landmarks in Edinburgh, my partner has been to some of it so I want to include those places she has been into the publication as the content. Basically, my idea of the publication is to introduce some places that my partner went to Edinburgh to people which is similar to a travel guide book but more personal. I think it would be quite interesting to include those landmarks where my partner went into the publication. It will be meaningful to include it, to make it more interesting, I am thinking about doing some illustrations.

  The most popular landmarks in Edinburgh are Calton Hill, Colinton, Corstorphine, Scottish National Gallery of Modern Art, etc. My partner went to The Castle, National Gallery, Scott Monument and Statues and she went to some places that are really attractive even though it isn't the landmark of Edinburgh. For example, some cafe or museum.

Sketches of the landmark in Edinburgh

Basically, I tried to keep the sketches as simple as I can, however, I wanted people can imagine or know what is the sketches within few second. Therefore, I tried to find the specific part to represent the building and the sketched to my drawings. Luckily, I asked some people from my class if they could get what are the sketches within few seconds and they could tell the correct answers in few seconds. 

Most popular places in Edinburgh

SCOTT MONUMENT

The Scott Monument is a Victorian Gothic monument to Scottish author Sir Walter Scott. It is the largest monument to a writer in the world. It stands in Princes Street Gardens in Edinburgh, opposite the Jenners department store on Princes Street and near to Edinburgh Waverley Railway Station, which is named after Scott's Waverley novels.

CASTLE

Edinburgh Castle is a historic fortress which dominates the skyline of the city of Edinburgh, from its position on the Castle Rock.

The castle is Scotland's most-visited paid tourist attraction, with over 1.4 million visitors in 2013. As the backdrop to the Edinburgh Military Tattoo during the annual Edinburgh International Festival the castle has become a recognisable symbol of Edinburgh and of Scotland and it is Edinburgh's most frequently visited visitor attraction—according to the Edinburgh Visitor Survey, more than 70% of leisure visitors to Edinburgh visited the castle.

SCOTTISH NATIONAL GALLERY 

The Scottish National Gallery displays some of the greatest art in the world, including masterpieces by Botticelli, Raphael, Titian, Rembrandt, Vermeer, Constable, Turner, Monet, Van Gogh and Gauguin, amongst many others. The most comprehensive  part of the collection covers the history of Scottish painting – all the major names, including Ramsay, Raeburn, Wilkie and McTaggart, are represented.

TRAIN STATION- EDINBURGH WAVERLEY 

Edinburgh Waverley railway station (also known simply as Edinburgh or as Waverley) is the principal station serving Edinburgh, the capital city of Scotland. It is the northern terminus of the East Coast Main Line, 393 miles 13 chains (632.7 km) from London King's Cross, although some trains operated by Virgin Trains East Coast continue to other Scottish destinations beyond Edinburgh.

This train station offers other services such as a small shopping mall with some high end fashion shops as well as a wide variety of food and drink places that are suitable for every traveller. 

What to do?

FRINGE FESTIVAL

The Edinburgh Festival Fringe is the single biggest celebration of arts and culture on the planet. Every August for three weeks the city of Edinburgh, Scotland’s capital, welcomes an explosion of creative energy from around the globe.

EVENTS/ ATTRACTIONS

Edinburgh has a wide variety of attractions you can visit that aren't all about history and buildings. Towards the castle you can find attractions such as Camera Obscura and the Scotch Whiskey Experience. If you are looking for a fun day out, especially with children, then Camera Obscura is definitely a place to visit. It features lots of floors each with a different theme and new activities for everyone to enjoy. As well as this, the top of the building has some of the best views of the city.

Initial ideas for the publication

About Edinburgh

  Actually I didn't know where is Edinburgh before working with my partner. Hence, I want to do a little bit of research about Edinburgh. Edinburgh is the capital of Scotland and it is located in central eastern Scotland. The most famous things to represent Edinburgh are spectacular rocks, rustic buildings and a huge collection of medieval and classic architecture, including numerous stone decorations. Therefore, it also considered one of the most lively cities in Europe.
  Edinburgh is a city of literature – it was the first city to be called the UNESCO city of Literature. Edinburgh is a beautiful city filled with stunning geology( something like geography). Its diverse landscape is worth seeing, as it transforms from the volcanic Pentland Hills in the south, to the seaside resort of Portobello in the East.